Description
Focusing on the interaction between marketing research decisions and marketing management decisions, Malhotra offers a highly contemporary review that enables readers to increase their SPSS and Excel skills.
Basic Marketing Research: Integration of Social Media (pdf)
$5.00
| Author | Naresh K. Malhotra |
|---|---|
| Edition | 4 |
| Edition Year | 2011 |
| Format | |
| ISBN | 9780132544481 |
| Language | English |
| Number Of Pages | 672 |
| Publisher | Pearson |
Additional information
| Author | Naresh K. Malhotra |
|---|---|
| Edition | 4 |
| Edition Year | 2011 |
| Format | |
| ISBN | 9780132544481 |
| Language | English |
| Number Of Pages | 672 |
| Publisher | Pearson |
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