MKTG (pdf)

$2.00

Author Charles W. Lamb, Joseph F. Hair, Carl McDaniel
Edition 10
Edition Year 2016
Format PDF
ISBN 9781305631823
Language English
Number Of Pages 416
Publisher South-Western College Pub

Description

Learn Principles of Marketing YOUR Way with MKTG! MKTG�s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, MKTG Online allows easy exploration of MKTG anywhere, anytime – including on your device! Collect your notes and create StudyBits� from interactive content as you go to remember what�s important. Then, either use preset study resources, or personalize the product through easy-to-use tags and filters to prioritize your study time. Make and review flashcards, review related content, and track your progress with Concept Tracker, all in one place and at an affordable price!

Additional information

Author

Charles W. Lamb, Joseph F. Hair, Carl McDaniel

Edition

10

Edition Year

2016

Format

PDF

ISBN

9781305631823

Language

English

Number Of Pages

416

Publisher

South-Western College Pub

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